South Dakota ranchers and cattle feeders are feeling the pinch as sale prices are falling.
Some in the industry blame country of origin labeling and foreign beef imports, but others say a number of factors can contribute to a drop in prices.
Recent drops in the market mean some ranchers are losing as much as 400 dollars per-head.
Energy and spirits are low that the Mitchell Livestock Auction house.
Officials in sale barns like this say cattle prices are hitting lows not experienced since 2009. This drop comes after a spike in late 2014.