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We analyze what made Travel South Dakota's Super Bowl ad effective. And we hear the song that's been stuck in Lori Walsh's head all day.
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South Dakota tourism officials say the industry is breaking visitation and spending records again.
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A South Dakota ranch with some historical roots offers a unique view of Badlands National Park.
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Travel South Dakota has announced 23 "Rooster Rush" grant opportunities for communities across the state. Eligible communities will receive promotional materials for pheasant hunting.
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A new public access hunting program offers landowners more money to enroll their acreage into public access land. The program aims to open 10,000 acres a year for public hunting access.
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At the request of Gov. Kristi Noem, the South Dakota Department of Tourism is again seeking a permit for a firework show at the Mount Rushmore Memorial in 2024.
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The Department of Tourism is asking South Dakotans to celebrate Monday as 605 Day.
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Another successful year for the state’s tourism industry saw $14.4M visitors spend $4.7 bllion in the state. That represents an eight percent increase over 2021.
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All state-owned TikTok accounts have officially been deleted.
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Christine Cashen is a customer support specialist and humorist. She will travel across South Dakota during National Travel & Tourism Week starting the first week in May. She'll be sharing her message of front-line hospitality in the Rushmore state.