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DOT: Traffic down 8% at 2023 Sturgis Motorcycle Rally

Several parked motorcycles during a past Sturgis Motorcycle Rally.
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SDPB
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Overall attendance at the 2023 Sturgis Motorcycle Rally was down from recent years.

The Department of Transportation said they tallied 458,161 vehicles in the Sturgis area over the 10-day event. That’s down eight percent from the previous five-year average.

While officials haven’t given a reason behind the drop, weather is likely a factor. The Black Hills saw intermittent rain and storms throughout the rally.

The rally ran from Aug. 4-13.

Daily tally numbers from the DOT:

Friday, Aug. 4: 45,652 vehicles entered; down 13.4% from the previous five-year average

Saturday, Aug. 5: 38,126 vehicles entered; down 37.3% from the previous five-year average

Sunday, Aug. 6: 60,586 vehicles entered; up 4.4% from the previous five-year average

Monday, Aug. 7: 50,487 vehicles entered; down 16.9% from the previous five-year average

Tuesday, Aug. 8: 55,848 vehicles entered; down 4.2% from the previous five-year average

Wednesday, Aug. 9: 56,444 vehicles entered; up 1.4% from the previous five-year average

Thursday, Aug. 10: 52,195 vehicles entered; up 3.7% from the previous five-year average

Friday, Aug. 11: 45,661 vehicles entered; up 0.4% from the previous five-year average

Saturday, Aug. 12: 33,278 vehicles entered; down 4.5% from the previous five-year average

Sunday, Aug. 13: 19,884 vehicles entered; down 6.5% from the previous five-year average