This interview originally aired on In the Moment on SDPB Radio.
Elon Musk's 2022 acquisition of Twitter was tumultuous, controversial and expensive.
The timeline from Musk's first tweet to his $44 billion purchase to its rebranding is chronicled in a new PBS FRONTLINE two-hour special. "Elon Musk's Twitter Takeover" is now streaming on the PBS FRONTLINE website and YouTube page.
Its director and producer, correspondent James Jacoby, joined In the Moment to unpack what was behind the takeover.